Wednesday, May 16th, 2007

SEO for Local Businesses

Search Engine Optimization (SEO) is different if you are business that seeks clients in a localized region.  The value of being in the top 10 of a general search in your field is not worth the investment.
You want to be in the top 10 results when someone in your local area does a search.  Some [...]

No Comments » - Posted in Sales, Marketing & Growth by Ricki Steigerwald

Thursday, May 10th, 2007

Free content directories

Writing articles and submitting them to free content directories creates incoming links to your website and can increase your rankings on search engines.
These content directories are a way for website and enewsletter publishers to get some free content as well.
Dr. Ralph F. Wilson, released in his latest newsletter the Top 25 Article Submission and Free [...]

No Comments » - Posted in Sales, Marketing & Growth by Ricki Steigerwald

Monday, February 19th, 2007

Two kinds of sitemaps

Your website should have two kinds of sitemaps: user-friendly index of pages and a search-engine sitemap.
The user-friendly index of pages is for your visitors to find information quickly. It is also used by search engines to find pages on your site. These site maps increase the weight of your pages on search engines [...]

No Comments » - Posted in Sales, Marketing & Growth by Ricki Steigerwald