Every year Business 2.0 releases what they interpret as the 101 dumbest moments in business.    It is a good time to freshen up your own business.

By reading some of these stories, you don’t just get a laugh, but a reality check.  Many of them could have been prevented.

  • Hire an outside consultant to review the security of your servers and computers annually.   Think of it as insurance - it costs much less to do routine checks than to pay for the consequences of a security breech.
  • Ask your friends and relatives for feedback on your marketing campaigns.
  • Review how you handle customer or prospect calls.  Are you responding to them in a timely manner?
  • Brainstorm the possible outcomes of a project - including the negative ones.
  • Always remember the phrase:  “Bad news travels faster.”

Take a look.  Browse the worst moments in customer service or the top 10 dumbest moments.

Feel free to comment on other techniques to prevent bloopers such as the ones noted by Business 2.0.